The step that makes the cream work.
Most heel creams skip this step. The Heel Softener gets the hard skin ready, so the cream can actually get in.
Rolls on right where it's rough
The roller goes on your heels, the sides, or the ball of your foot. Anywhere the skin is hard and dry.
Thin, so it soaks right in
A gentle form of urea softens hard, dry skin. It's light and goes on like water, so it soaks in fast.
Dry in about 60 seconds
File first. Roll it on. Give it a minute to dry, then go to the cream.
How To Use It
Every night, right before bed.
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01Start Dry
Use it on clean, dry feet. For best results, file the rough spots first.
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02Roll On
Roll it onto your heels, the sides, or the ball of your foot. Let it dry, about 60 seconds.
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03Cream (step 2)
Then massage in a heel cream, like our Cracked Heel Foot Cream. The softener gets the skin ready, and the cream holds the moisture in.
Once your heels feel smooth
2 to 3 nights a week keeps them that way.
Me and Fredy at the lab.
A proprietary formulation, backed by 30+ years of experience.
The formula comes from my Uncle Fredy. He's a dermocosmetic specialist and has run his own cosmetic lab in Costa Rica since 1992. The Foot Reset Kit was our first product together. The Heel Reset Kit is the second.
Same standards. A new job: soft, smooth heels.
The Heel Softener and the cream are made here in Charlotte, North Carolina.
The formulator
Fredy Flores Saenz
- Doctor en Ciencias Homeopáticas Doctor of Homeopathic Sciences
- Specialist in Dermocosmetics
- President of Laboratorios Jhomi S.A., San José, Costa Rica
- 34 years making skin and body care products
“10% urea is too weak to soften thick, hard heels. Go much higher, and the healthy skin around it can get irritated. 30% is the balance.”
The founder
Paul Gonzales
- 15+ years in direct-to-consumer commerce
- Building Footology to change how people take care of their feet
“Some people are ashamed of their feet. Some won't even talk about them. I want taking care of your feet to feel as normal as brushing your teeth.”
30-Day Money-Back Guarantee
Give it 7 nights. If you don't feel a difference, you have 30 days to get your money back.
I didn't build Footology to take your money. I built it so you can feel confident in your bare feet again.
Give it a real shot. Do the routine every night for 7 nights straight. If you don't feel a real difference, reach out within 30 days and tell me what happened. I'll refund you.
Common Questions
Straight answers. No fluff.
Do I need a cream too?
Yes. The Heel Softener is step 1. It softens the hard skin. Step 2 is a cream that holds the moisture in, and that's what makes your heels soft and smooth.
Our Cracked Heel Foot Cream is made for it. The Heel Reset Kit has both, plus a file, wraps and socks.
Does it actually work?
Most heel creams sit on top of hard skin. The Heel Softener softens it first, so your cream can get in and work overnight.
My Promise: Give it 7 nights. If you don't feel a difference, email me within 30 days and tell me what happened. I'll refund you.
My heels are really bad. Will it still help?
Thick, hard heels are what it's made for. Go easy with the file, and if a crack is open or bleeding, go easy on that spot.
I have diabetes. Can I use it?
Urea creams like this one are a normal part of foot care for a lot of people with diabetes. Your feet just need a little extra care, so check with your doctor first, and go extra easy with the file.
Is it OK for sensitive skin?
Try it on a small spot first. If it stings or turns red, stop and rinse it off with cool water. The cream has a light lavender scent. The roll-on is unscented.
Is it just for women?
No. It's for anyone with dry, rough heels. People on their feet all day, people in work boots, runners. Rough heels don't pick a side.
How much is shipping?
Free on orders over $34. We pack orders in Charlotte, NC, usually within 24 hours, and it normally arrives in 3 to 5 days.
